Empowering Futures: Brand Value, Employability and Responsible AI in Education

18 June 2025
Online

SOS-UK is convening a virtual hackathon titled Empowering Futures: Brand Value, Employability and Responsible AI in Education, hosted in collaboration with The Open University and the Open University Students Association, designated as one of the Responsible Futures Host Partnerships for 2024/25. This event provides a platform for critical engagement and collaborative inquiry into how education for sustainable development (ESD) can enhance institutional brand identity, support graduate employability, and inform the ethical integration of artificial intelligence within educational contexts.

Who Should Attend?
This event is open to:

  • Students and staff from current Responsible Futures Partnerships (UK and internationally)
  • Staff at Responsible Futures institutions who may not work directly on the programme — you're encouraged to attend any sessions relevant to your work or interests

Whether you're deeply involved in the Responsible Futures initiative or just starting to explore how sustainability connects to your role, this event is for you.

Why Join?

  • Collaborate in a creative, solutions-focused space
  • Explore the intersection of brand value, employability, and AI through an ESD (Education for Sustainable Development) lens
  • Connect with colleagues across institutions committed to embedding sustainability in education

How to Join?
The event is free and will be hosted via Zoom.
Click here to learn more.

Event category
IAU Members and Partners

Empowering Futures: Brand Value, Employability and Responsible AI in Education

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aiub spotlight
SDGs associated
Highlighting AIUB’s participation in the 2024/25 Responsible Futures International programme, a global initiative co-delivered by IAU and SOS-UK to embed sustainability across higher education institutions.

As a member of the International Association of Universities (IAU), we are pleased to highlight American International University-Bangladesh (AIUB) and their participation in the Responsible Futures International programme (RFI) for the 2024/25 cohort. This supported change programme and accreditation mark led by Students Organising for Sustainability (SOS-UK) and co-delivered by the IAU, focuses on embedding sustainability into student learning and the whole institution.  

AIUB is the first university from Asia to join this programme, demonstrating its commitment to pioneering for sustainability and climate justice in higher education. With support from its Institutional Quality Assurance Cell (IQAC), AIUB is working to integrate sustainability practices across its curriculum and institutional operations, in line with international best practices.

This partnership provides AIUB with the opportunity to drive transformative change, empowering students and institutions to co-create a sustainable future. As part of AIUB’s engagement with the RFI programme, we are pleased to highlight recent developments for sustainability organised by AIUB’s Social Welfare Club – Shamoy (ASC):  

About AIUB’s Social Welfare Club – Shamoy (ASC): The AIUB Social Welfare Club – Shomoy (ASC), initiated in 2009, is all about getting students involved in helping others and making a positive difference. The club focuses on social issues like poverty, gender discrimination, and food insecurity, while also spreading awareness about the Sustainable Development Goals (SDGs). Members volunteer in different activities such as flood relief, blood donation, and winter clothing drives. They also work with NGOs, support underprivileged children, and run fundraising campaigns. Anyone from AIUB’s four faculties can join the club, and there are currently 126 active members. ASC is guided by the Office of Student Affairs and is run by an Executive Committee. Looking ahead, the club hopes to grow its efforts, reach more people, and keep inspiring students to become future leaders through volunteerism and social work.

The AIUB Social Welfare Club has actively engaged in various community service initiatives. Here is an overview of their activities:

  • Winter Clothing Drive 2024-25: The AIUB Social Welfare Club, Shomoy, carried out a winter clothing drive during the 2024-25 season to collect and distribute warm clothing to those in need.
  •  "Oder Eid, Amader Khushi" Initiative: On April 15, 2024, Shomoy organized this event to celebrate Eid with underprivileged children. The club collected funds to provide new clothes, food, and gifts, aiming to share the joy of Eid and bring smiles to the children's faces. 
  • Blood Donation Campaign: On March 6, 2024, Shomoy partnered with the Bangladesh Red Crescent Society to organize a blood donation drive on campus. The campaign aimed to raise awareness about the importance of blood donation and encourage students and staff to participate in this life-saving act.
  • The IDEAS Challenge 2K23: Shomoy hosted this competition to foster innovative thinking among students. Participants were encouraged to present creative solutions to social issues, promoting a culture of problem-solving and social responsibility within the university community.  
  • World Environment Day 2022 Celebration: In collaboration with the Department of Public Health, Shomoy celebrated World Environment Day on June 8, 2022. The event included activities aimed at raising awareness about environmental issues and promoting sustainable practices among students and staff.

🔗 Learn more about the programme: Responsible Futures International 

Latest update: 30.04.2025
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book cover
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“Achieving UN Sustainable Development Goal 8: Economic Growth and Decent Work for All” is a comprehensive, open-access book that explores the challenges and solutions for achieving SDG 8.

The book “Achieving UN Sustainable Development Goal 8: Economic Growth and Decent Work for All” is now available for open access!

It is a significant outcome of a global initiative by the International Association of Universities to involve universities in Global Cluster on Higher Education for Sustainable Development. Led by the University of Gothenburg, SDG 8 Cluster group with universities from Chile, Colombia, Ethiopia, Germany, India, Kenya, Nigeria, Tanzania, Uganda, and Vietnam collaborate to produce this book. 

At the heart of SDG 8 is the challenge of achieving economic growth without compromising the environment and upholding human rights, particularly the right to equal, safe, and decent work. This book provides a critical analysis of SDG 8, exploring its targets and indicators, and addressing the biases, tensions, and contradictions that need to be overcome to make real progress. It brings together essential knowledge on how to achieve SDG 8 especially for academia and higher education. 

As an open access resource, this book is freely available to all and is an excellent tool for policymakers, researchers, educators, and anyone interested in advancing SDG 8 and its related targets.

Access the book here.

Latest update: 17.04.2025
Almost 100 institutions got shortlisted in the 2025 version of the International Green Gown Awards! Discover the different categories and sustainability projects!
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GreenGown

Discover the 2025 Finalists' sustainability achievements for the 2025 International Green Gown Awards.

Together with our partners, IAU is delighted to announce the 97 finalists from 59 institutions and 27 countries, many of them IAU Members.

Learn more here: https://www.eauc.org.uk/green-gown-awards/international/ 

Discover the 2025 Winners of the Green Gown Awards Winners 

The IAU congratulates the winners for each of the 8 categories, which are announced during the week of October 6th to 10th.

2025 Winners are:

Category - 2030 Climate Action: 

  • IBN Tofail University, Morocco  
  • University of Tasmania, Australia 

Category - Creating Impact:

  • IBN Tofail University, Morocco
  • Universidade Federal Fluminense, Brazil

Category - Diversity, Equity & Inclusion in Sustainability:

  • IBN Tofail University, Morocco
  • Universidad Privada del Norte, Peru

Category - Nature Positive:

  • La Trobe University, Australia (Winner)
  • IAU Member - Université de Sherbrooke (Highly Commended)

Category - Next Generation Learning & Skills

  • SRM TRP Engineering College, India
  • TAFE NSW, Australia

Category - Student Engagement

  • St. Dominic College of Asia, Philippines

Category - Benefitting Society

  • IAU Member - University Mohammed VI Polytechnic, Morocco
  • Wilfrid Laurier University, Canada

Category - Sustainability Institution of the Year

  • IBN Tofail University, Morocco
  • University of Technology Sydney, Australia

About the IGGAs

The International Green Gown Awards, organised by EAUC in partnership with the IAU, ACU and AUF, the Awards recognise exceptional sustainability initiatives that place universities and colleges at the heart of delivering the SDGs. Now in their 11th year, the Awards continue to inspire, scale, and celebrate the best ideas and actions from students, staff, and institutions worldwide. Several IAU Members were among previous year winners and the 2025 finalists.  

IAU congratulates the IAU Members amongst the finalists: McMaster University, Siam University, American International University-Bangladesh, University of Sherbrooke, University of Coimbra, Queen’s University, University Mohammed VI Polytechnic, and all others.

Learn more about the Awards: https://www.eauc.org.uk/green-gown-awards/international/ 

The next round of applications will open in February 2026.

Latest update: 11.02.2026
Watch the recording of this workshop and learn from testimonals from case studies from the Responsible Futures Programme

About the event

In 2025, we face many environmental, social and economic challenges. Universities play a crucial role in appropriately educating leaders for today and tomorrow to address these challenges. Many educators, students, and leaders agree that sustainability needs to be a priority, but the how is not always the same. How do we educate and research? How do we integrate SDGs into the curriculum? How do we transform all activities on campus and take a strategic whole-institution approach for sustainability?  

Through peer-to-peer knowledge exchange and case studies from the Responsible Futures International programme, this online workshop explored how to meaningfully engage students in all activities at the university. We invite institutions interested in exploring whole-institution and student leadership approaches to integrating sustainability in all aspects of learning to take part in this interactive session.

About Responsible Futures

Responsible Futures is a whole-institution approach to embed holistic sustainability in student learning at educational institutions. It is a supported change programme and accreditation mark, with over 10 years of experience, delivered in partnership with students. Responsible Futures puts sustainability at the heart of education. 

Students Organising for Sustainability (SOS) and the International Association of Universities (IAU) partnered in 2023 to launch an international pilot of the long-running Responsible Futures programme. Together, pilot institutions and their students have worked to integrate sustainability into strategies and policies, embed sustainability across a broad range of disciplines, and center local/regional perspectives on sustainability. The seven pilot institutions co-created the programme including developing an international framework of good practice and structuring student-led audits to determine Responsible Futures accreditation.  

Watch the Recording

Watch the recording of the session which took place on 25th March 2025 here.

Access the presentation slides here.
 

Latest update: 07.04.2025
(Recording available) Ahead of International Women's Day, EWORA and IAU invited experts from higher education to share their perspectives on gender equality - and their strategies for empowerment.

➨IAU-EWORA: Gender Equality in Higher Education and Research – Strategies for Empowerment

Date: Wednesday, 5 March 2025 (10:00-11:30 CET)

UN Women calls for more Rights. Equality. Empowerment on this IWD 2025. Therefore, EWORA and the IAU invited participants to discuss how higher education institutions can empower staff to take action in favour of Gender Equality – be it through Teaching and Learning, research, campus initiatives, or when engaging with the wider community. During the panel presentations, experts will share their perspectives on policies and institutional approaches, universal challenges and innovative approaches to foster collaboration, support for academics and staff, and interdisciplinary research and partnerships at the whole institution level.

For several years, EWORA and the IAU have been advocating jointly for gender equality and equity in higher education. Furthermore, the IAU created a network, the IAU HESD Global Cluster, in 2018 with the aim to connect universities and engage them with the UN Sustainable Development Goals (SDGs).

Speakers:

  • Opening words: Kerstin Tham, President of the European Women Rectors Association (EWORA), Professor, and former Vice-Chancellor at Malmö University, Sweden
  • Lora Gailly, Associate Project Officer, Gender and Science, UNESCO
  • Pamela Gillies, Board Member, EWORA, and former Vice-Chancellor of Glasgow Caledonian University, Scotland, UK
  • Sunungurai Chingarande, Rector, Women’s University in Africa, Zimbabwe
  • Anders Söderholm, President, KTH – The Royal Institute of Technology, Stockholm, Sweden
  • Sabrine Yassine, Steering Committee Member, Global Student Forum, and NUS Australia
  • Moderator: Hilligje van’t Land, Secretary General, International Association of Universities (IAU), France/global

Experts shared their insights on the panel, followed by a discussion and Q&A. 

Event recording
Watch the recording now


 

Latest update: 06.03.2025
At the recent IAU International Conference in Tokyo, Japan, a poster exhibition and panel session highlighted the achievements of the international pilot group so far and their actions for sustainable development.

IAU and Students Organising for Sustainability (SOS-UK) were pleased to celebrate the first cohort of international institutions participating in the Responsible Futures Programme during the recent IAU International Conference at Sophia University in Tokyo, Japan (22-24 November 2024).  

Sonya Peres, Senior Project Manager - Education at SOS-UK joined Isabel Toman, Programme Officer for HESD at IAU, to present a poster exposition highlighting the partnerships’’ work and to exchange with the delegates during the 3-day conference. 

Responsible Futures is a whole-institution approach to embedding holistic sustainability across the formal and informal curriculum in higher education. It is a supported change programme and accreditation mark that works to put sustainability at the heart of student learning. The Responsible Futures framework assists in creating an environment for staff and students to work together, in partnership, to embed sustainability throughout teaching and learning

Next cohort starting now

In parallel to the pilot completing the audits, the new cohort, including many of the pilot institutions, has continued and started to engage with RF. Congratulations to all RF International participants on their achievements so far and best wishes for the continued ESD Journey!  

Learn more

IAU Members interested in participating in the Responsible Futures International in 2025 are invited to contact Isabel Toman (i.toman@iau-aiu.net) to receive further information on requirements. 

Website: https://www.responsiblefutures.org.uk/international-programme 

Latest update: 09.12.2024
We live in times when urgency demands agency in HE towards sustainability. This session approaches this conundrum and asks how higher education stakeholders can cut through the noise and shape policy and practice to repurpose education towards the common good and well-being of people and planet.

There is now an intense focus on the purpose and role of education in times of unprecedented uncertainty, instability and existential crises. UNESCO states that society globally faces a stark choice between “continuing on an unsustainable path or radically changing course". Education is crucial to such transformative change, says UNESCO, but only if education can itself be transformed. In other words, for higher education to be an agent of change, it needs to be a subject of change itself.

Drawing on his new book Learning and Sustainability in Dangerous Times Stephen Sterling, Emeritus Professor of Sustainability Education at the University of Plymouth, outlines ten issues that restrict the ability of ESD (education for sustainable development) and parallel movements to fulfill their potential, and ten keys which could unlock the potential of education to help secure a safe and liveable future.

The language of educational change increasingly embraces concepts of “renewal”, “regeneration” and “reimagining” yet this movement can be encapsulated in a single notion: the fundamental repurposing of education. Several decades of work and debate gave rise in 2021 to the ICFE’s key report and the ensuing Future of Education initiative. Despite genuine advances and the acceptance of the sustainability agenda by many institutions, there is also some evidence of inertia and circularity in the emerging discourse.

We live in times when urgency demands agency in HE towards sustainability. This session approaches this conundrum and asks how higher education stakeholders can cut through the noise and shape policy and practice to repurpose education towards the common good and well-being of people and planet.

Speakers

In addition to Professor Sterling, the IAU will welcome the following speakers:

Dr. Elena Toukan, Research Specialist, UNESCO Futures of Education

Prof. Arjen Wals, Professor of Transformative Learning for Socio-Ecological Sustainability and UNESCO Chair of Social Learning and Sustainable Development, Wageningen University

Prof. Iveta Silova, Associate Dean of Global Engagement and Professor, MLF Teachers College, Arizona State University

Dr. Hilligje van't Land, Secretary General, IAU

Recording and Resources

To watch the recording of the webinar, please click here.

To access the slides, please click here: Slides Stephen Sterling / Slides IAU and Poll results

For additional information and resources shared in the chat, please go to the resources document prepared by IAU here.

Latest update: 16.10.2024
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UWI RF
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Universities associated
Learn about the participants in this international pilot and their achievements so far in the journey of integrating ESD at the whole institution! We're pleased this month to highlight Responsible Futures International pilot institution University of the West Indies (UWI, several locations in the Caribbean).

We're pleased this month to highlight Responsible Futures International pilot institution University of the West Indies (UWI, several locations in the Caribbean). The Responsible Futures  International Programme reinforces existing sustainability structures and engages the student body through various activities. For instance, UWI took part in the 7th annual international Teach In in March 2024. This campaign is delivered by SOS-UK which calls on educators to pledge to include the UN Sustainable Development Goals in their teaching, training, and learning throughout the month.

Closely related are other student-led initiatives: the Trees for Tomorrow (T4T) programme and the UWI STAT (Students Today, Alumni Tomorrow) Ambassadorial Corps. T4T is a three-part student project aimed at educating primary students in Trinidad and Tobago about sustainability and climate change. It consists of a teaching session with a worksheet covering five topics on a sustainable future, tree planting of Moringa tree seedlings, and an arts & crafts activity that teaches children how to make useful items and avoid plastics. The programme has a goal of expanding its reach to other primary schools and instilling sustainability values into lessons on an ongoing basis. UWI STAT on the other hand helps shape young leaders through service and volunteerism across all five UWI campuses and 17 Caribbean countries that the UWI serves. This unique program brings together students at the primary and tertiary level, encouraging community engagement. 

The Responsible Futures International Programme and UWI STAT both focus on raising awareness at the tertiary level about negative impacts of climate change and the promotion of behaviours that assist in reducing detrimental climate impacts, while T4T begins already at the primary level to support a sustainability mindset early on. 

All three programmes focus on the SDGs, especially SDG4 - Quality Education, SDG13 - Climate Action, and SDG17 - Partnerships for the Goals. 

Learn more here about the Responsible Futures International Programme.

 

 

Latest update: 19.09.2024
Join the discussion around "Addressing Mental Health and Wellbeing in Universities" on the occasion of World Mental Health Day in October. IAU and UOC, with the SDG 3 Cluster organised two webinars, conducted in English and Spanish, to explore how universities are addressing the mental health and wellbeing of their staff and students.

About

The IAU SDG 3 Cluster, spearheaded by the eHealth Center at the Universitat Oberta de Catalunya (UOC) in collaboration with the International Association of Universities (IAU), organized two webinars titled "Addressing Mental Health and Wellbeing in Universities" on the occasion of World Mental Health Day, celebrated on October 10th. These webinars, conducted in English and Spanish,focus on how universities are addressing the mental health and well-being of their staff and students.

Since the COVID-19 pandemic, there has been a significant increase in mental health issues such as anxiety and depression, particularly among young people. This reality has made the effective identification of mental health challenges and the creation of a supportive environment for emotional well-being a fundamental priority for universities. In this context, the IAU SDG3 Cluster is exploring the interrelationship between the current environment, mental health, advancements in e-health, and the skills needed to strengthen mental health in today’s challenging context.

The webinars, scheduled for October 1st and 3rd, will delve into how universities are supporting the mental health and well-being of their staff and students. Discussions will cover innovations, best practices, current challenges, and future plans in this area.

Speakers

October 1st session at 10:00 a.m. (CEST), in English. - Recording will be available here

  • Opening statements: Pam Fredman, Board Member and former President of the International Association of Universities.
  • Speakers: Steve Lee, Mental Health and Wellbeing Team Manager at Western Sydney University; Ellen Brackenreg, Executive Director of Equity, Diversity, Safety, and Wellbeing at Western Sydney University; Galuh Suryandari, PhD candidate in Medical Education at Universitas Gadjah Mada in Indonesia; Joy Louise Gumikiriza-Onoria, Lecturer, Clinical Psychologist, and PhD fellow at the College of Health Sciences, Makerere University, Uganda.
  • Closing statements: Marta Aymerich, Director of the UOC’s e-Health Center.
  • Moderation: Liv Raphael, IAU SDG3 Cluster Lead at the UOC.

Note: To access presentations shared by speakers, please click on the corresponding speaker's name above. 

October 3rd session at 5:00 p.m. (CEST), in Spanish. - Recording available here

  • Opening statements: Isabel Toman, Global SDG Cluster Lead at the International Association of Universities. 
  • Speakers: Alba Pérez González, Professor at UOC and Researcher at the Universidad de Barcelona; Gustavo Pacheco López, Vice President for Outreach and Internationalisation at Universidad Autónoma Metropolitana de México (UAM); and Oscar Mauricio Castaño Ramírez, Psychiatrist at the Department of Mental Health and Human Behavior, Universidad de Caldas.
  • Closing Statements: Manel Jimenez, the Vice Rector of Community, Alliances and Society at UOC.
  • Moderation: Marta Aymerich, Director of the e-Health Center at the UOC.

Recordings

You are invited to join the session in English, the session in Spanish, or, for a comprehensive experience, both. Please register at the following links:

-> Watch the recording (English Session)

-> Watch the recording (Spanish session)

Latest update: 20.03.2025